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Hiring of a specialized company to provide advertising services to the direct administration of the municipality of Belo Horizonte, local authorities, and foundations, comprising a set of integrated activities aimed at the study, planning, conceptualization, design, creation, in-house production, coordination, and supervision DA outsourced production, and distribution of advertising AOS media and other MEIOS dissemination channels, COM with the aim of meeting AO principles

Original title (Portuguese): Contratacao De Empresa Especializada Para A Prestacao De Servicos De Publicidade A Administracao Direta Do Municipio De Belo Horizonte, As Autarquias E Fundacoes, Compreendendo O Conjunto De Atividades Realizadas Integradamente Que Tenham Por Objetivo O Estudo, O Planejamento, A Conceituacao, A Concepcao, A Criacao, A Execucao Interna, A Intermediacao E A Supervisao Da Execucao Externa E A Distribuicao De Publicidade Aos Veiculos E Demais Meios De Divulgacao, Com O Intuito De Atender Ao Principi

Municipio de BELO Horizonte · Brazil government procurement

Closed June 01, 2026. GlobalGov surfaces government procurement from around the world, including the markets your competitors overlook.

$10.4M
Est. Value
Closed
Status

Opportunity Overview

The hiring of a specialized advertising agency proves necessary to ensure the planning, creation, execution, and dissemination of social communication actions in the public interest, guaranteeing compliance with the constitutional principle of advertising, as well as the RIGHT TO INFORMATION OF THE POPULATION. THE COMMUNICATION ACTIONS DEVELOPED BY THE MUNICIPALITY OF BELO HORIZONTE HAVE AN EDUCATIONAL, INFORMATIVE, SOCIAL GUIDANCE AND PUBLIC UTILITY CHARACTER, BEING ESSENTIAL FOR THE DISSEMINATION OF PUBLIC POLICIES, Programs, services, institutional campaigns, and guidance to society. The technical complexity of advertising services, which involve strategic planning, creation, production, contracting, and monitoring of dissemination in various media, demands the action of a specialized company, properly structured and with proven technical capacity. Contracting by translate="no">MEANS OF THE TECHNICAL TYPE AND PRICE ENSURES THE SELECTION OF THE PROPOSAL MOST ADVANTAGEOUS TO THE ADMINISTRATION, SIMULTANEOUSLY CONSIDERING THE TECHNICAL QUALITY OF THE SOLUTIONS PRESENTED AND THE ECONOMICITY OF THE FINANCIAL PROPOSAL.

Award Outcome

This opportunity was awarded to PERFIL 252 COMUNICACAO COMPLETA on August 06, 2026.

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Solicitation Details

Issuing agencyMunicipio de BELO Horizonte
CountryBrazil
CategoryResearch and Studies
Estimated value$10.4M
PublishedApril 07, 2026
Procurement stageActive solicitation
ClosedJune 01, 2026
StatusClosed — no longer accepting responses
Award outcomeAwarded to PERFIL 252 COMUNICACAO COMPLETA · August 06, 2026
Original languagePortuguese — members read it in their own language
Official sourceView original notice
Last verifiedOctober 09, 2026

Source: Portal Nacional de Contratações Públicas (PNCP), Government of Brazil — open data under Lei 12.527/2011 and Decreto 8.777/2016. Not affiliated with the Government of Brazil.

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