Opportunity Overview
AHDB require retail analysis for campaign results from top level categories for total beef and lamb, and total pig meat down to specific cuts or products, such as pork mince or beef mince. Therefore, it is imperative the agency are suppliers of robust retail data.
The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total).
AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British beef, lamb, dairy and pork, and ultimately drive sales.
AHDB’s marketing team have done a few consumer media modelling studies over previous years. They use this information to communicate the success of campaigns to our levy payers and show the return in retail sales our campaigns have for our sector products. This information is used to inform future campaign activity and look to optimise, based on recommendations from the results of the analysis.
Closing date is 21st October at NOON
The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total).
AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British beef, lamb, dairy and pork, and ultimately drive sales.
AHDB’s marketing team have done a few consumer media modelling studies over previous years. They use this information to communicate the success of campaigns to our levy payers and show the return in retail sales our campaigns have for our sector products. This information is used to inform future campaign activity and look to optimise, based on recommendations from the results of the analysis.
Closing date is 21st October at NOON
How to bid: GlobalGov tracks this tender; it does not accept bids. Submit your response through the issuing agency’s official notice.
Your competitors are watching the same crowded contracts everyone else is. Track this opportunity and every one like it worldwide, set deadline alerts, and win where they aren’t. Free for 14 days, no card.
Start a free GlobalGov accountSolicitation Details
| Issuing agency | Agriculture and Horticulture Development Board |
|---|---|
| Country | United Kingdom |
| Category | Government Procurement |
| Estimated value | $211,666 |
| Published | October 06, 2026 |
| Procurement stage | Request for Proposal (RFP) |
| Response due | October 21, 2026 |
| Status | Open — accepting responses |
| Official source | View original notice |
| Last verified | October 12, 2026 |
Contains public sector information licensed under the Open Government Licence v3.0. Source: UK Government (Find a Tender).
Related Opportunities in United Kingdom
See every United Kingdom Government Procurement opportunity your competition is missing. Free for 14 days.
Get real-time alerts, competitive intelligence, and deadline tracking for this and every market worldwide.
Start Free Trial — No Card RequiredFree 14-day trial · no card required
See who is already competing here →Get a free United Kingdom Government Procurement intelligence report in your inbox
A personalized report on United Kingdom Government Procurement opportunities, emailed in 5-10 minutes. One per month, no account needed.