Opportunity Overview
To appoint a supplier or suppliers to provide paid media (digital and offline advertising) services to Affinity Water.
Affinity Water is seeking a strategic paid media supplier(s) to develop, plan, activate, optimise and evaluate an ongoing programme supporting Keep Life Flowing and our wider water saving and behaviour change activity.
The programme must run throughout the year, supporting annual water reduction targets that reset on 1 April 2027. Activity must be ready to launch from April 2027, ahead of potential early heatwaves and increases in demand.
The supplier(s) should be able to provide all services including but not limited to:
- Paid media strategy,
- Insight, analytics and optimisation,
- Media and channel planning,
- Media buying,
- TV,
- Radio,
- Performance digital,
- Social media buying.
Affinity Water is seeking a strategic paid media supplier(s) to develop, plan, activate, optimise and evaluate an ongoing programme supporting Keep Life Flowing and our wider water saving and behaviour change activity.
The programme must run throughout the year, supporting annual water reduction targets that reset on 1 April 2027. Activity must be ready to launch from April 2027, ahead of potential early heatwaves and increases in demand.
The supplier(s) should be able to provide all services including but not limited to:
- Paid media strategy,
- Insight, analytics and optimisation,
- Media and channel planning,
- Media buying,
- TV,
- Radio,
- Performance digital,
- Social media buying.
How to bid: GlobalGov tracks this tender; it does not accept bids. Submit your response through the issuing agency’s official notice.
Your competitors are watching the same crowded contracts everyone else is. Track this opportunity and every one like it worldwide, set deadline alerts, and win where they aren’t. Free for 14 days, no card.
Start a free GlobalGov accountSolicitation Details
| Issuing agency | Affinity Water Limited |
|---|---|
| Country | United Kingdom |
| Category | Government Procurement |
| Estimated value | $7.6M |
| Published | October 02, 2026 |
| Procurement stage | Request for Proposal (RFP) |
| Response due | Not specified / rolling |
| Status | Open — accepting responses |
| Official source | View original notice |
| Last verified | October 11, 2026 |
Contains public sector information licensed under the Open Government Licence v3.0. Source: UK Government (Find a Tender).
Related Opportunities in United Kingdom
See every United Kingdom Government Procurement opportunity your competition is missing. Free for 14 days.
Get real-time alerts, competitive intelligence, and deadline tracking for this and every market worldwide.
Start Free Trial — No Card RequiredFree 14-day trial · no card required
See who is already competing here →Get a free United Kingdom Government Procurement intelligence report in your inbox
A personalized report on United Kingdom Government Procurement opportunities, emailed in 5-10 minutes. One per month, no account needed.