Campaign work, public information and how agencies are actually selected
Communications work for public bodies divides into campaigns with a behavioural objective and continuing communications support, and they are tendered differently. A campaign is scoped around a measurable change -- uptake of a service, awareness of a deadline, a safety behaviour -- with research, creative development, media planning and evaluation as distinct workstreams that may be let to different suppliers. Continuing support is usually a framework with a retained team and a rate card, called off as needs arise.
Selection is normally a two-stage process in which a shortlist responds to a live brief, and the response is judged on strategic insight and creative approach as much as on the finished idea. Buyers increasingly limit the amount of speculative creative work they require, and some pay an honorarium for it, because unlimited free pitching narrows the field to agencies that can afford to lose. Named team continuity is a contractual term for the same reason it is in consulting: the pitch team and the delivery team are expected to be the same people.
Two mechanics are specific to this category. Media buying is usually separated from creative and audited, with the agency required to disclose rebates, volume discounts and any principal trading so that the buyer knows whether it is paying a fee or a margin. And evaluation is contractual: public campaigns are expected to report against defined measures with a pre-agreed baseline, not against impressions delivered. Accessibility of materials, publication in required languages, and clear separation between public information and anything that could be read as political promotion are compliance requirements with real consequences.
This section describes how this category is bought generally, across the public buyers that publish it. The figures elsewhere on this page are measured for this market alone.
Who buys communications pr in United States?
GlobalGov holds 82 communications pr records from 52 distinct buying organisations in United States. The most frequent publishers are Department of Defense (15 records); Department of Health and Human Services (5 records); 262-Network Contract Office 22 (36C262) (4 records); IT Contracting Division - Pl84 (3 records); DOL - Cas Division 5 Procurement (2 records); 338 ESS Cc (2 records). Between them the 6 largest account for 38% of everything published, so buying here is spread across many separate authorities.
| Buying organisation | Records | Share |
|---|---|---|
| Department of Defense | 15 | 18% |
| Department of Health and Human Services | 5 | 6.1% |
| 262-Network Contract Office 22 (36C262) | 4 | 4.9% |
| IT Contracting Division - Pl84 | 3 | 3.7% |
| DOL - Cas Division 5 Procurement | 2 | 2.4% |
| 338 ESS Cc | 2 | 2.4% |
What are communications pr contracts worth in United States?
25 of the 82 records publish a contract value. The median is $100.0M and the largest single published value is $819.9M. By size, 1 between $1M and $10M, 24 above $10M. The remaining 57 publish no value at all, so every figure here describes the priced subset only, and values are as stated by the buyer rather than as finally awarded.
| Contract size | Records | Share of priced |
|---|---|---|
| under $100k | 0 | 0.0% |
| between $100k and $1M | 0 | 0.0% |
| between $1M and $10M | 1 | 4.0% |
| above $10M | 24 | 96% |
How long do bidders get to respond to communications pr tenders in United States?
Across the 54 United States communications pr notices that publish both a publication date and a closing date, the median response window is 13 days. A quarter of them allowed 7 days or fewer and a quarter stayed open for more than 16. 30 of them (56%) closed within a fortnight of being published, so on this market a bidder who reviews notices once a week can lose most of the response window before reading one.
How often are communications pr tenders published in United States?
United States publishes about 6 notices a month in this category, 78 in the last twelve months. Over the last three years there were 82, spread across 13 separate months of activity since 11 March 2025. April is historically the busiest month. The most recent was published 30 September 2026.
How does United States compare with other communications pr markets?
Among the 29 countries where GlobalGov holds a comparable communications pr market, United States ranks 22nd by number of records. The largest is Colombia (6,822 records against 82 here). Within United States itself, communications pr is the 69th largest of the 85 procurement categories tracked here.
Where do the United States communications pr records on this page come from?
These 82 records are collected from 3 official sources: SAM.gov (57), USAspending (24), TED (1). GlobalGov is an independent aggregator and is not affiliated with any of them; each record links back to the notice on its issuing portal. The set is rebuilt nightly, and the counts on this page were taken on 2026-10-01.
Open Communications Pr tenders in United States
Showing 2 of the 21 notices open in this category today. Openness uses the same definition as the United States market page: active, not marked awarded, cancelled, closed or expired, and either closing in the future or published within the last 90 days with no stated closing date.
Space-to-Space (S2S) Communication Broad Agency Announcement (BAA)
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Communications Pr procurement in other markets
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